LOVOO as an advertising partner

Fullscreen Interstitial

Displayed in a central part of the app in Match game, achieving a high level of brand awareness.

• Highest click rate of all advertising formats
• Also available in video format
• Full screen (can be scaled for all devices, e.g. 320 x 480 px)
• PNG, JPG, GIF, HTML5-Script, MP4 (max. 3.5 MB)

Rewarded Video

Users are rewarded with credits when they watch an ad video in full. Credits facilitate interaction in several parts of the LOVOO app.

The video can’t be skipped. This results in an excellent video view-through rate. The full-screen format guarantees a high level of interest.

According to independent analyses, rewarded videos deliver the best user experience. As users have consciously opted for these, they associate the video experience with positive emotions.

• Higher levels of acceptance among users improve brand awareness
• Videos can be displayed for up to 30 seconds
• Several entry points in the app
• Costs are only charged if the video has been played out in full (VTR 100)

Medium Rectangle

The classic banner is displayed in both the profile and the image gallery.

• Available for the web and in-app
• 300 x 250 px
• PNG, JPG, GIF, HTML5 script

Bottom Banner

This standard ad is shown at the bottom of the display in almost all areas of the app.

• Stands out with its large reach
• Also suitable for performance-driven campaigns
• 320 x 50 px
• PNG, JPG, GIF